Carlo Zanni ViBo XXL
ViBo XXL is inspired by a selling model in use at Taschen and by a pamphlet by art collector Alain Servais other than by some ideas I mentioned in my book “Art in the Age of the Cloud”.
Basically Taschen publishes a book in different versions/editions, so you can buy it for €50 but you can also have the same book for €750, €1500, €3000, €5000 and up. The content of the book doesn’t change, the packaging does. The €3/5000 versions are very limited and they comes with some prints signed and numbered. Servais is comparing a video to a “package of rights” (cit: video artwork is a package of rights and not a physical object) suggesting…